The jackal often finds itself in the crosshairs of conflict. Perceived as a menace and vermin by farmers, these canids are routinely targeted and culled to protect livestock. Widespread culling, driven by the belief that jackals are relentless predators of livestock and wild game, particularly lambs and newborn wildlife, has become a common practice across Africa, by both traditional livestock farmers, private game reserve ranchers, and local community subsistence herders. The reality, however, is more complex. The indiscriminate killing of jackals reflects a broader issue of wildlife management and human-wildlife coexistence in Africa, where the value of each species is often overshadowed by immediate economic concerns.

Jackals are also traditionally depicted within local community folklore and mythology as cunning and resourceful creatures, even as shape-shifters. In Khoikhoi legends, for instance, jackals are known for outwitting lions. These cultural portrayals, combined with their use in traditional medicine, contributes to misunderstandings about their nature and ecological role, leading to more and often unnecessary killing when encountered. 

We work tirelessly to implement non-lethal methods of wildlife management, striving to end the persecution of these misunderstood animals. Our aim is to educate the public about the importance of jackals and offer alternative solutions for their management, stepping in to assist when needed with the use of guard dogs or relocations where necessary. 

WeWild Africa is the first of its kind to provide urgent solutions that respect both the needs of local communities and the intrinsic value of every animal.